Advertising watch: Prop 200 and loans that are payday. the celebrity’s ongoing assessment for the record vs. the rhetoric in campaign advertisements

Advertising watch: Prop 200 and loans that are payday. the celebrity’s ongoing assessment for the record vs. the rhetoric in campaign advertisements

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  • By Shelley Shelton Arizona Frequent Celebrity
  • Oct 8, 2008
  • Oct 8, 2008
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Today: We glance at a series of advertisements for Yes on Proposition 200.

The campaign: Prop.200, also understand whilst the pay day loan Reform Act, a statewide effort.

The medium: Three versions of the direct-mail flier provided for most likely voters.

The message: One flier includes a cutout picture of this idea’s formal language, using the headline, “check always the reality About Proposition 200 on your own. And discover Why Cash Advance Reform is perfect for Arizonans.”

One other two mailers have actually photos of individuals in the region in which the ballot language is roofed from the very first flier.

A man holds a little girl in one of those pictures. The headline states, “Your ‘YES’ Vote on Prop. 200 Will Keep Financial Selection And Reform Payday Advances.” The piece identifies the guy as Andrew from Phoenix along with his child, Emma-Rae. Underneath them it states, “we must have the ability to make our very own choices as to how we manage our funds. Continuar lendo Advertising watch: Prop 200 and loans that are payday. the celebrity’s ongoing assessment for the record vs. the rhetoric in campaign advertisements

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